LEARN HOW
TO LINKEDIN

POST • CONNECT • INFLUENCE • LEAD

ONLINE WORKSHOP

NEXT LIVE DATE:
Friday, 05 December 2025

Go From LinkedIn Lurker To Industry Leader
In Just 4 Hours, Without Burning Out Online.

Join our practical, interactive workshop to optimise your personal LinkedIn profile, create content with confidence and grow your professional influence.

170+ PROFESSIONALS

90/100 SPEAKER SCORE

100% SATISFACTION

WHAT PAST PARTICIPANTS HAVE SAID

JOIN THE HALF DAY ONLINE WORKSHOP
TO LEARN HOW TO LINKEDIN

Designed for professionals, by professionals

POST
Optimise personal LinkedIn profile
Create standout content

CONNECT
Grow your network with intention
Measure your presence and progress

INFLUENCE
Build a strategic content plan
Show up with confidence

LEAD
Build career credibility
Position yourself as a trusted voice

BOOK YOUR SEAT

YOU’RE GREAT AT WHAT YOU DO.
NOW IT’S TIME

LINKEDIN REFLECTED THAT

If you’re still unsure what to post, hesitant to connect, or wondering how others seem to “own” their space online, you’re not alone.

This practical, live workshop is designed to help you finally unlock LinkedIn as a career and content tool.

In just one focused morning, you’ll learn exactly how to optimise your profile, post with confidence, and grow your professional presence, without sounding salesy or spending hours online.

WHAT YOU’LL LEARN

By the end of the session, you’ll know how to:

This is not a webinar you listen to while checking emails.

It’s a guided, interactive session with expert advice, templates,
and time to actually implement.

WHAT YOU’LL LEARN

By the end of the session, you’ll know how to:

Optimise your personal LinkedIn profile so it builds trust & visibility

Build a 30-day posting calendar using tools like ChatGPT & Canva

Create valuable content pillars aligned to your personal brand

Track your progress beyond likes; profile views, connections, & leads

Grow a high-value, aligned, and influential professional network

Show up with confidence, clarity, and consistency, without burnout

This is not a webinar you listen to while checking emails.

It’s a guided, interactive session with expert advice, templates,
and time to actually implement.

ESPECIALLY DESIGNED FOR

Experts & Professionals who…

Want to be more visible
and credible online

Are ready to share insights
but unsure where to start

Know LinkedIn should be working harder for them

Are too busy to put time & effort
to figure it out on their own

Date: 05 December 2025
Time: 9:00 – 13:00
Duration: 4 hours, with breaks
Where: Live on Zoom, No replay
Price: Only R495

100% Money-Back Guarantee

We’re confident you’ll walk away with clarity, tools, and confidence.
But if you attend the live session, participate fully, and still feel it wasn’t valuable, we’ll refund your ticket in full. No hassle.

100% Money-Back Guarantee

We’re confident you’ll walk away with clarity, tools, and confidence. But if you attend the live session, participate fully, and still feel it wasn’t valuable, we’ll refund your ticket in full. No hassle.

Date: 05 December 2025
Time: 9:00 – 13:00
Where: Live on Zoom, No replay
Price: Only R495

THE WORKSHOP OUTLINE

PROFILE POLISH

  • Update photo, background, experience, skills, & contact
  • Clear headline that makes your role valuable

NETWORK NURTURE

  • Connect & reconnect meaningfully
  • Templates for outreach & to re-engage
  • Understand the LinkedIn algorithm

FREE VS PAID LINKEDIN

  • The full potential of a free account
  • When (and if) it’s worth upgrading
  • Key features most people overlook

PROFILE POLISH

  • Update photo, background, experience, skills, & contact
  • Clear headline that makes your role valuable

NETWORK NURTURE

  • Connect & reconnect meaningfully
  • Templates for outreach & to re-engage
  • Understand the LinkedIn algorithm

FREE VS PAID LINKEDIN

  • The full potential of a free account
  • When (and if) it’s worth upgrading
  • Key features most people overlook

CREATE CONTENT

  • Develop your unique professional voice
  • Define your personal brand content
  • Learn proven formats that perform

POSTING PLAN

  • Plan posts based on content pillars
  • Using ChatGPT & Canva to write & design
  • Stay consistent with scheduling tools

TRACK TACTICS

  • Measure what matters
  • Commenting formula
  • 7-day posting & engagement challenge

CREATE CONTENT

  • Develop your unique professional voice
  • Define your personal brand content
  • Learn proven formats that perform

POSTING PLAN

  • Plan posts based on content pillars
  • Using ChatGPT & Canva to write & design
  • Stay consistent with scheduling tools

TRACK TACTICS

  • Measure what matters
  • Commenting formula
  • 7-day posting & engagement challenge

WHAT’S IN YOUR DIGITAL BRIEFCASE?

All attendees also receive a downloadable Digital Briefcase:

Profile Optimisation Checklist
Writing Framework: Posts & Articles
LinkedIn Metrics Tracker
Content Calendar
Helpful Links
ChatGPT Prompt Guide
Commenting Formula
Workshop Slides

Valued at R299
Valued at R399
Valued at R199
Valued at R249
Valued at R99
Valued at R399
Valued at R149
Valued at R199

TOTAL ADDED VALUE: R1992
All Yours For Only R495

CLICK TO BOOK

THIS WORKSHOP IS FOR YOU IF…

YOU WANT TO…

Be visible and attract the right leads

Grow credibility and
thought leadership

Build a profile that reflects
your real value

Create a consistent
posting habit

Show up confidently
without overthinking

Turn your knowledge into
content that lands

Be recognised in your industry
as a trusted voice

Build a professional network
that works for you

Position yourself for new opportunities

YOU WANT TO…

Not sure what to post
or how often

Writing content that feels
unclear, salesy, or flat

Low engagement (likes, comments, or connections)

Spending too much time
creating content with little result

Feeling invisible even though you’re experienced and skilled

A profile that doesn’t reflect
your expertise or goals

No clear plan or system
to stay consistent

Worrying about sounding
wrong or being judged

Connecting with people but not knowing how to follow up

Whether you’re leading a team, building your own business network, or stepping into thought leadership and career succession, this workshop is your shortcut to clarity, content, and confidence.

WHY BOOK NOW?

NO REPLAY

This is a live, interactive workshop

LIMITED SEATS

This is a live, interactive workshop

STARTS SOON

The event only happens once a month

LIVE FEEDBACK

Your chance to ask direct questions of the experts

SUCCESS STEPS

Expert support, ready-made templates, and accountability to follow through

Don’t wait to figure it out later.
This is your moment to get it done right, now.

BOOK: LEARN HOW TO LINKEDIN

THIS WORKSHOP IS FOR YOU IF…

YOU WANT TO…

BUT ARE YOU STRUGGLING WITH…

Be visible and attract the right leads

Not sure what to post or how often

Grow credibility and thought leadership

Writing content that feels unclear,
salesy, or flat

Build a profile that reflects your real value

Low engagement
(likes, comments, or connections)

Create a consistent posting habit

Spending too much time creating content
with little result

Show up confidently without overthinking

Feeling invisible even though you’re experienced

Turn your knowledge into content that lands

A profile that doesn’t reflect your
expertise or goals

Be recognised in your industry
as a trusted voice

No clear plan or system to stay consistent

Build a professional network that works for you

Worrying about “sounding wrong”
or being judged

Position yourself for new opportunities

Connecting with people
but not following up

Whether you’re leading a team, building your own business network, or stepping into thought leadership and career succession, this workshop is your shortcut to clarity, content, and confidence.

WHY BOOK NOW?

NO REPLAY

This is a live, interactive workshop

LIMITED SEATS

This is a live, interactive workshop

STARTS SOON

The event only happens once a month

LIVE FEEDBACK

Your chance to ask direct questions of the experts

SUCCESS STEPS

Expert support, ready-made templates, and accountability to follow through

Don’t wait to figure it out later.
This is your moment to get it done right, now.

BOOK: LEARN HOW TO LINKEDIN

THE EXPERTS & YOUR TRAINER

About Social Media 101
Your digital marketing partner, now helping professionals level up on LinkedIn

At Social Media 101, we help brands and professionals build a strategic digital presence. With over a decade of experience delivering measurable results across industries, our work goes beyond content.

We build clarity, credibility, and connection and are best known for Our Proven Process:

Digital Strategy

Building strategic digital marketing frameworks that get real results.

CONTENT CREATION

Creating impactful, strategic content that meets brand objectives.

Paid advertising

Reaching ideal audiences with targeted, data-driven campaigns.

COMMUNITY MANAGEMENT

Supporting individuals and brands with visibility, voice, and value.

DATA & ANALYTICS

Turning complex analytics into actionable insights

This workshop is part of our wider mission to be education first in simplifying complexity and helping professionals and companies use social platforms with purpose.

Whether you’re growing a brand or a personal profile, we bring the tools and guidance to help you show up consistently, confidently, and strategically.

About Your Workshop Facilitator

Brent Janse Van Vuuren
Managing Director of Social Media 101
LinkedIn Expert | Digital Strategist

Brent is the driving force behind Social Media 101 and a recognised leader in digital marketing. Known for his straight-talking, confidence-building style, he has helped professionals and brands across industries grow their presence and influence online.

He has led record-breaking social campaigns across LinkedIn, Meta, and Google, is a regular speaker and facilitator on digital best practices and brand building, and is well-known for translating complex digital strategies into simple, actionable steps. He is followed by hundreds of thousands for his industry insights, authentic voice, and practical tools making him perfectly positioned to facilitate leaning about LinkedIn.

Brent brings a unique blend of hands-on experience, platform expertise, and personal passion for helping others lead online. In this workshop, you’ll learn directly from someone who’s not just an expert, he’s walked the talk.

“I built my own presence from scratch. Now I teach others how to do it
faster, smarter, and with confidence.”

READY TO LEARN HOW TO LINKEDIN

Don’t just scroll your LinkedIn feed. Be the one who shows up, stands out, and leads the conversation.

POST • CONNECT • INFLUENCE • LEAD

BOOK YOUR SEAT NOW!