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DIGITAL STRATEGIES, TRENDS & TACTICS
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Social Media Rules of Engagement [Business Guide]

Social Media Rules of Engagement [Business Guide]

Forget rules of engagement, when it comes to social media, the rule IS engagement. In fact, engagement is a huge driving force behind most social media activities including business pages. It is often used to measure the success of a post or campaign, as well as gauge...

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The Power of Customer Influence

The Power of Customer Influence

Online influence can take many forms, the most well-known being Celebrity Influencers, Employee Advocacy and Micro-Influencers (click here for more on influencers). In this article, though, we are going to look at one form of influence that is not talked about as...

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